Build a Strategic Brand Identity That Attracts The Right Clients
Whether you want to build independently, with direct support and feedback, or collaborate with me to build your brand identity… every option follows the same proven framework – clarity, strategy, and execution in Canva.
Choose your path
Every option follows the same proven framework – clarity, strategy, and execution in Canva. The difference is how much guidance and collaboration you want along the way.
Build Your Brand Identity Challenge
A structured 4-week challenge that walks you through my proven framework… clarity, strategy, and execution in Canva to build your brand identity yourself without guesswork or design skills.
Challenge + 1:1 Support & Feedback
The same structured 4-week challenge, with direct support, personalized feedback, and accountability so you can build faster and make confident branding decisions.
1:1 Collaboration & Co-creation
A hands-on collaboration where we build your brand identity together… live strategy, clarity, and execution in Canva.
DIY Your Brand Identity Challenge
This is a complete self-paced program for online service providers and coaches who want to have full creative control and build their brand identity themselves. Over 4 weeks, you’ll learn my proven Clarity Before Canva framework… starting with the strategic foundation most people skip and finally executing your brand visuals in Canva without guesswork or design skills. Each week builds on the last, so you’re never overwhelmed or wondering what to do next.
Best for you if
- You're ready to invest the time to do this yourself
- You prefer doing the work independently
- You’re tired of guessing colors, fonts, and layouts
- You want a strong brand foundation you can reuse everywhere
What’s included
- The full Clarity Before Canva framework
- Weekly clarity → strategy → execution focus
- Canva brand kit setup
- Clear weekly actions and outcomes
Challenge + 1:1 Support & Feedback
You get everything in the challenge plus direct support, personalized feedback, and accountability from me. You’ll still complete the same 4-week challenge, but now you have a strategic partner keeping you accountable.
As you implement what you learn, you can ask questions, get unstuck, and send ideas. I’ll give you clear feedback, suggestions, and refinements so you know exactly what to improve and why.
1:1 support and feedback is only available for 90 days from enrollment. Think of it as having an expert on speed dial… you’re still doing the work, but you build faster, with less second-guessing, and more confidence in every decision.
Best For You If:
- You're ready to invest the time to do this yourself
- You prefer doing the build independently
- You want accountability as you build
What’s included:
- The full Clarity Before Canva framework
- Weekly clarity → strategy → execution focus
- Canva brand kit setup
- Clear weekly actions and outcomes
1:1 Collaboration & Co-creation
This is a full 8-week project-based collaboration, closely aligned with how I work with clients… except we build your brand identity together.
There’s no challenge in this solution. Instead, we collaborate 1:1 through the full process… discovery, clarity, strategy, creative direction, and execution. Everything happens live and you’re actively involved in every decision.
We collaborate in real time over Google Meet… refining ideas and building your brand identity in Canva together. If you have a special logo idea that goes beyond Canva’s limits, just sketch it and I’ll execute it using professional design software and provide the files for you to use inside Canva.
Best For You If:
- You want hands‑on professional guidance
- You prefer doing the work independently
- You’re tired of guessing colors, fonts, and layouts
- You want a strong brand foundation you can reuse everywhere
What’s included:
- The full Clarity Before Canva framework
- Live clarity & strategy sessions
- Eight 90-minute live co-creation sessions over 8 weeks
- Collaborative visual direction
- Guided Canva execution
- Strategic brand identity built
- 60 days of continued support after sessions end
- Full brand strategy document
- Visual identity style guide
Got questions? I’ve got answers...
Absolutely. Here’s the thing… most branding problems aren’t design problems, they’re clarity and strategy problems.
You don’t need to have design skills to create a professional brand identity that works. You need to know who you serve, what makes you different, and what problem you solve for them… and how to communicate that visually and verbally. That’s what I teach you.
The design part is actually easy once you have the strategic foundation. I’ll show you simple design principles and exactly how to apply them in Canva.
Yes… if you start with clarity and strategy before Canva. Here’s what makes the difference… Most people jump straight into Canva, pick trendy colors, fonts, and templates, and wonder why their brand feels generic or doesn’t drive results.
That’s using Canva without clarity and strategic direction. When you start with the right foundation (who you serve, what makes you different, what problem you solve for them), and strategy, Canva becomes a powerful tool for execution.
Yes. To build a strategic brand identity that reflects your expertise and attracts the right clients, you need Pro features like Brand Kits, custom font uploads, SVG, transparent background PNG export and high-resolution exports. It’s the small investment that lets you take advantage of Canva’s full features for your branding and graphics.
Because you’re starting on the wrong foundation.
Most people spend hours picking colors, choosing fonts, arranging layouts… but skip the clarity and strategy work that makes those decisions meaningful.
Without knowing who you serve and what makes you different, you’re just making aesthetic choices based on trends. That’s what makes it generic.
Here’s the thing… When you start with clarity and strategy, every design decision has a reason. Your colors and font communicate your brand personality and reflect your positioning. That’s the difference between making something look nice versus building a brand identity that actually works.
It depends on how you like to work and how much support you want.
Choose the DIY Course if: You’re a self-starter who loves learning at your own pace. You’ll get the full course, all the frameworks, and complete instructions… you just work through it independently.
Choose Course + Done With You if: You want guidance and feedback as you go. You’ll get everything in the course PLUS 1:1 support where I help you work through your clarity, review your work, and answer questions. Perfect if you want accountability and expert eyes on your brand.
Choose Course + Done For You Execution if: You want to learn the strategic process and be involved in the decisions, but you’d rather have me execute the final designs. You’ll do the course and strategy work with my support, then I’ll handle all the technical execution, exports, and deliver professional-grade files.
Absolutely… Even if you start with the DIY course and later decide to upgrade to the Done With You or Done For You solution, I’m here to support you at whatever level makes sense for your confidence and budget.
Choose the right option for you
Every option follows the same proven framework – clarity, strategy, and execution in Canva. The difference is how much guidance and collaboration you want along the way.
Build Your Brand Identity Challenge
A structured 4-week challenge that walks you through my proven framework… clarity, strategy, and execution in Canva to build your brand identity yourself without guesswork or design skills.
Challenge + 1:1 Support & Feedback
The same structured 4-week challenge, with direct support, personalized feedback, and accountability so you can build faster and make confident branding decisions.
1:1 Collaboration & Co-creation
A hands-on collaboration where we build your brand identity together… live strategy, clarity, and execution in Canva.
Not sure which option is right for you?
If you’re still unsure which option is right for you, I’ll help you choose the option that matches your goals, timeline, and working style.
Branding without guesswork
Stop guessing. Weekly tips, strategies, and resources for online service providers and coaches DIY-ing their branding and graphics in Canva to make strategic decisions and create with confidence.
Build a Strategic Brand Identity That Attracts The Right Clients